5 Social Media Content Marketing Trends to Watch Heading Into 2018

Binkt Social Media

Opinion: If your branded content doesn’t resonate with your targeted audience, you have failed The field of digital content marketing is maturing, and companies need to make sure that their content campaigns and strategies are keeping up. Above all else, it’s important to remember that good content is good content. It doesn’t matter what kind of technology you implement: If …

4 Examples of Fabulously Effective Content Marketing

Binkt Social Media

It’s hard to do content marketing right. You can easily fall into the traps of shouting out your own accolades, writing great content and never having anyone see it, or even being confused about what makes great content to begin with. Luckily for us, however, some companies have content marketing down pat. Take a look at the four below. You’ll …

SEO Fire Drill: ‘Traffic Is Down!’

Binkt SEO

Organic search traffic often drives significant revenue for ecommerce sites. As a result, it is prone to fire drills around performance. Here’s how to determine when there’s a critical problem to solve. The alarm rings out: “Traffic is down!”   Your first step will be to fight the panic and look for a reasonable explanation. Quickly crossing off some obvious …